Toulouse in the ICCA 2024 ranking : a rapidly growing MICE destination

Toulouse in the ICCA 2024 ranking : a rapidly growing MICE destination

Toulouse has confirmed its strategic position on the international business tourism scene by entering the Top 3 French destinations in the 2024 ICCA (International Congress and Convention Association) ranking. This global recognition reflects the city’s growing appeal as a venue for international conferences and highlights the central role played by MEETT (Toulouse events) in this dynamic.

A remarkable rise in the ICCA rankings

The ICCA rankings, the global benchmark in the MICE (Meetings, Incentives, Conferences and Exhibitions) sector, assess cities each year according to their ability to host international events. In 2024, Toulouse stands out with significant progress:

  • 3rd French destination, behind Paris and Lyon
  • 46th in Europe, up 6 places
  • 76th worldwide, up 8 places

These results reflect an effective regional strategy, driven by close collaboration between public, private, academic and economic stakeholders.

MEETT: a magnet for international event organisers

Inaugurated in 2020, MEETT – Toulouse Exhibition, Convention & Congress Centre – has rapidly established itself as a benchmark event complex in Europe. With its 100,000 m² of modular space exhibition halls , convention & congress center, outdoor esplanades, restaurant, networking areas, plenary sessions, etc. MEETT offers a modern, sustainable infrastructure perfectly adapted to the requirements of international congress organizers.

Its strategic location, close to Toulouse-Blagnac Airport, major transport routes and the tramway, makes it easy to welcome participants from all over the world. The MEETT embodies a new generation of event venues, combining technology, modularity and environmental responsibility.

Toulouse : a conference destination at the heart of innovation

Beyond its infrastructure, Toulouse attracts visitors with its scientific and industrial ecosystem. As the European capital of aeronautics and space, the city hosts numerous events related to research, innovation and cutting-edge technologies. It also benefits from a dynamic university network, a diverse range of hotels and a renowned quality of life, all of which enhance its appeal to conference attendees.

A collective ambition for international influence

Toulouse’s success in the ICCA ranking is the result of collective effort. Toulouse Events – manager of MEETT – works closely with local institutions, specialist agencies, professional associations and project leaders to promote the hosting of international conferences and showcase local expertise.

This dynamic is part of a broader ambition: to make Toulouse a must-visit MICE destination in Europe, capable of competing with the world’s largest cities

 

Are you an international event organiser ?

Toulouse events can assist you in designing and staging your conferences, trade shows and conventions at MEETT.

📩 Contact our team to discover our tailor-made solutions and make your event a success.

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Contacter Toulouse Events

Dites-nous tout.

La mission première de Toulouse events avec le MEETT est d’organiser et accueillir des événements générateurs de valeurs, de dynamiques économiques et commerciales et d’opportunités de développement.

À l’occasion de la Fête Saint-Michel qui se tient aux abords du MEETT, l’accès habituel aux parkings du MEETT ne sera pas accessible pour cet événement.

  • Des parkings dédiés sont prévus à cette occasion : nous vous recommandons de suivre la signalétique mise en place par l’organisateur.
  • La Fête Saint-Michel est également accessible en tramway (ligne T1 – arrêt MEETT).

ℹ️ Retrouvez toutes les informations pratiques sur le site de Toulouse Métropole

Contacter Toulouse Events

Dites-nous tout.

La mission première de Toulouse events avec le MEETT est d’organiser et accueillir des événements générateurs de valeurs, de dynamiques économiques et commerciales et d’opportunités de développement.

Corporate Social Responsibility (CSR) is defined by the European Commission as the voluntary integration by companies of social and environmental considerations into their commercial activities and their dealings with stakeholders.
While CSR is the practical implementation of sustainable actions applied to companies, the acronym ESG refers to the Environmental, Social and Governance criteria to be taken into account when assessing a CSR policy.

The GL events Group’s primary objective is to reduce its carbon footprint, with the target of reducing energy consumption by 25%. Measures have been taken to achieve this, including an ambitious energy efficiency plan, promoting renewable energies, encouraging low-carbon transport and mobility and measuring its carbon footprint.
GL events has also developed a roadmap for reducing emissions.

The second objective is to limit the use of single-use products and to maximise its circular economy The Group has implemented an eco-design policy to maximise waste reduction through asset rotation, and GL events is continually working to improve waste sorting and recovery.

The third objective is to develop diversity and territories through GLO-CAL partnerships and activities. GL events is committed to solidarity and philanthropy. The Group encourages responsible purchasing and supports the SSE (Social and Solidarity Economy). GL events also believes that diversity is a strength and promotes this through its ethical and entrepreneurial values.

The main results of this strategy are seen in:

  • a 22% reduction in emissions in 2022 compared with
    the data published in 2019 for the 3 axes.
  • 52% of the Group’s electricity (France and International) being classified as renewable, including 100% of venue sites in France being supplied with renewable electricity.
  • a 12-point increase in the waste sorting rate. The Group is aiming
    to increase this figure from 32% in 2019 to 44% in 2022.

The Group’s CSR vision is embodied operationally by the GreenTech+ division. This organises 9 trade fairs dedicated to accelerating the ecological transition through product and industry trade fairs. This new GL events Group entity is committed to supporting the industry’s players in their development, seeking out solutions for the future and encouraging our fellow citizens to become increasingly eco-responsible.